Julión Álvarez y Su Norteño Banda are back in the top 10 on Billboard’s Hot Latin Songs chart with “Rey Sin Reina,” which soars 26-8 on the Sept. 28-dated list. The group last rose to the upper region with “El Amor de Su Vida” in 2015.
“Rey Sin Reina” lands at No. 8 on Hot Latin Songs thanks largely to its streaming activity during the tracking week ending Sept. 19. According to Luminate, the song earned 4.1 million official U.S. streams, a gain of 57%, from the week prior. Hot Latin Songs is a multimetric list that blends streams, digital sales and radio activity to rank the week’s most popular Latin songs in the U.S.
The streaming sum also yields a No. 10 debut on Latin Streaming Songs, the group’s first top 10 there among its five entries. Prior, the Mexicans reached their highest ranking in 2015, through the No. 14-peaking “El Amor De Su Vida.”
As “Rey Sin Reina” leaps 18 slots in its second week, it becomes the second-biggest jump to the top 10 on Hot Latin Songs in 2024. Karol G’s “Contigo” with Tiesto, released Feb. 15, debuted at No. 48 with only one day of activity, the last day of the previous tracking week, and rallied to No. 3 in March, after its first full tracking week. Only one other song has climbed at least 15 positions into the top 10 or more this year: Tito Double P’s “El Lokeron” rallied 27-7 last week (chart dated Sept. 21).
On a global scale, “Rey Sin Reina” debuts at No. 112 on the Billboard Global 200 and at No. 93 on Global Excl. U.S., the group’s highest debuts on both charts.
“Rey Sin Reina,” composed by Omar Cárdenas and Tláloc Noriega, is one of four tracks on Julión Álvarez y Su Norteño Banda’s latest EP Atento Aviso… Rey Sin Reyna, which rises 22-20, a new peak, on Regional Mexican Albums on the current ranking. The album’s animated artwork was designed by Álvarez’s daughters, María Isabel and María Julia.
Billboard Latin Music Week is returning to Miami Beach on Oct. 14-18, with confirmed superstars including Gloria Estefan, Alejandro Sanz and Peso Pluma, among many others. For tickets and more details, visit Billboardlatinmusicweek.com.
