Oak View Group is set to take over hospitality at four OCESA venues in Mexico City, it was announced Monday (Sept. 9).
OCESA, one of the leading live entertainment companies in Mexico, said that Oak View Group’s OVG Hospitality has been selected to “redefine the culinary and hospitality experiences” at Estadio GNP Seguros, Autódromo Hermanos Rodriguez, Centro Citibanamex and Palacio de los Deportes.
The partnership will see OVG Hospitality upgrade experiences at concerts, sporting events and business gatherings by introducing premium services, innovative technologies and a broader range of menu options.
“By merging OCESA’s unmatched expertise in hosting world-class events with OVG Hospitality’s leadership in premium hospitality, we are poised to elevate the fan experience across Mexico, starting with these iconic venues,” said Chris Granger, president of OVG Hospitality’s parent company OVG360, in a statement. “This partnership marks a pivotal expansion of Oak View Group’s presence into Latin America, and we’re particularly excited and humbled to partner with OCESA. As hard-working operators ourselves, we appreciate their entrepreneurial spirit, their bold thinking, and their commitment to music fans across the country.”
As the exclusive food and beverage provider, OVG Hospitality will integrate its industry-leading services across OCESA’s various venues, partnering with local, regional and national vendors to craft menu items that reflect Mexico’s rich culinary heritage. Plans include enhancing the premium experience in suites and clubs, introducing new menu selections and market concepts throughout the year, and integrating technology to streamline ordering and payment processes to reduce wait times.
While the initial roll out will include nly the four Mexico City venues, the partnership is expected to expand to additional venues starting in January. Additionally, OVG Hospitality will help OCESA introduce new premium spaces and corporate hospitality options at select locations.
OCESA is renowned for promoting over 3,000 events annually, drawing nearly six million attendees across Mexico. Its portfolio of venues includes the recently remodeled 65,000-seat Estadio GNP Seguros; the expansive Centro Citibanamex, a convention center with two million square feet of meeting and exhibition space; and a diverse collection of multi-use venues, theaters, arenas, festival grounds and stadiums.
