Viral ‘Snackle Box’ food trend makes meals portable for outdoor adventures

Viral ‘Snackle Box’ food trend makes meals portable for outdoor adventures

A food-packing trend that has become popular in recent years is having another viral moment as charcuterie board fans learn how to make a snack spread to enjoy on the go while traveling or spending time outdoors.

If you’re a fan of charcuterie boards but don’t know how you can make this dish portable for an outdoor adventure — this new food-packing trend might inspire you.

It’s called “Snackle Boxing.” It involves using a fishing tackle box to store meats, cheeses, nuts, vegetables, fruits, small bread items and other snacks.

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Skylar Butler, a stay-at-home mom of two from Nashville, Tennessee, came up with the Snackle Box idea for her cousin’s lake-based bachelorette party last summer.

Butler demonstrated the multi-layered Snackle Box she created in a 13-second TikTok video that showed the red, hard-shell tackle box she used, which had several food-filled compartments.

“It’s such a fun idea,” Butler told Fox News Digital, adding that she first saw the idea online after watching a video with her mother.

Butler recalled that her cousin was shocked when she saw what they did with the tackle box. 

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“She loved it, and we all had a great time picking from it and making different tasty creations,” Butler said. “I will definitely be doing it again.”

On the day of the bachelorette party, Butler said she kept the Snackle Box in a large cooler with ice and brought it out when guests were ready to snack.

“If this was made for an indoor event, I don’t think the cooler would be necessary since it’s essentially just a charcuterie board within a tackle box,” Butler said. 

“And we all know charcuterie is kept at room temperature while you snack.”

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Butler’s video, originally shared on June 26, 2023, has been viewed millions of times. Thousands of people have also shared the video with friends and other social media platforms.

“I had no idea it would blow up like that on TikTok,” Butler said.

There’s now a Snackle Box hashtag on the popular video-sharing app, and it has multi-millions of views associated with it.

TikTok users have shared their own versions of Snackle Boxes, though most seem to not be as large as the one Butler created.

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“I’ve had a lot of people say that they’re going to give it a try,” Butler told Fox News Digital. 

Butler said she’s received requests from TikTok users who want her to make large charcuterie boards and table layouts after seeing her Snackle Box video go viral.

“It’s a job that I’d be willing to take on,” she said.

More and more people have been sharing their creative Snackle Boxes on TikTok. In April, one user assembled a Snackle Box ahead of a “beach day” and the video has reached 9.6 million views.

“This is by far my best idea yet,” the user captioned the video, which showed candies, chocolates, pretzels, veggies and drinks organized inside a tackle box.

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Several users put together Snackle Boxes that they said they’d bring on an airplane to enjoy the food during a flight, while others made Snackle Boxes ahead of road trips.