It’s a third win for breakout singer-songwriter Xavi, as he achieves his third No. 1 on Billboard’s Regional Mexican Airplay chart with latest single “#OOTD,” as the song speeds 6-1 to lead the Aug. 31-dated ranking.
For those not familiar with the term, ‘#OOTD’ stands for ‘outfit of the day,’ often used by Instagram and TikTok influencers sharing fashion content on those social apps –the subject matter of the song released June 29 on Interscope/ICLG.
The sierreño guitar-powered “#OOTD” leads Regional Mexican Airplay after a 43% vault to 6.7 million audience impressions, earned in the U.S. during the Aug. 16-22 tracking week according to Luminate.
Thanks to that 43% surge, “#OOTD” wins the Greatest Gainer honors of the week, awarded weekly to the song with the largest gain in audience among the 40-deep title tally. That audience swell arrives from Univision stations WOJO-FM (Chicago), KSCA-FM (Los Angeles) and KLNO-FM (Dallas) during the tracking period.
“#OOTD” awards Mexican-American Xavi his third No. 1 on Regional Mexican Airplay among four career visits, all just within six months. The 19-year-old, who quickly became a force in the genre, set foot on the survey with “La Diabla,” for one week in charge in February. The latter also claims the longest-leading honors on the multi-metric Hot Latin Songs in 2024, along with FloyyMenor and Cris Mj’s “Gata Only,” both of which dominated for 14 weeks this year. “Corazón de Piedra” followed as Xavi’s second Regional Mexican Airplay chart-topper, ruling for two weeks between May and June. The No. 20-peaking “La Víctima” (March) rounds up his four total entries on the tally.
Elsewhere, the gain in audience propels “#OOTD” to a 14-3 surge on the overall Latin Airplay chart, for an equal peak as his last top 10 through “Corazón De Piedra’ (No. 3 high in June).
Thanks to its radio haul, “#OOTD” joins “Corazón” on Hot Latin Songs, where it also pushes 39-30.
