Looking at 150 target seats, Guardian analysis shows Labour needs to move from city to town, and persuade over-50s, homeowners and people of white ethnicity
Constituencies with relatively higher numbers of over-50s, homeowners and people of white ethnicity are key to Labour’s hopes of winning a majority at the election, Guardian analysis suggests.
Experts have told the Guardian that, in order to appeal not just to its core voters but also to these middle-England swing seats, Labour is trying to make a broad pitch to the country.