‘It’s very easy to steal someone’s voice’: how AI is affecting video game actors

The increased use of AI to replicate the voice and movements of actors has benefits but some are concerned over how and when it might be used and who might be left short-changed

When she discovered her voice had been uploaded to multiple websites without her consent, the actor Cissy Jones told them to take it down immediately. Some complied. “Others who have more money in their banks basically sent me the email equivalent of a digital middle finger and said: don’t care,” Jones recalls by phone.

“That was the genesis for me to start talking to friends of mine about: listen, how do we do this the right way? How do we understand that the genie is out of the bottle and find a way to be a part of the conversation or we will get systematically annihilated? I know that sounds dramatic but, given how easy it is to steal a person’s voice, it’s not far off the mark.”

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