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Why are all my podcasts switching to Youtube?
My once loved weekly podcasts have added in YouTube videos as one of their latest offerings. Maybe you’ve also noticed this change?
In a recent New York Times article, they report:
“[YouTube] is now the top platform for podcast consumption in the United States, overtaking both Apple Podcasts and Spotify. According to a survey published last fall, 28 percent of podcast consumers now do so on YouTube most frequently, compared to 15 percent who use Spotify and 12 percent who use Apple Podcasts. Those results are the reverse of five years ago, when 29 percent of consumers used Apple Podcasts and just 15 percent preferred YouTube.”
I have many mixed feelings on consuming my podcasts digitally, mainly because I am on a lifelong quest to decrease my screen-time (even as a digital graphic designer). However, certain hosts are far too charismatic to limit to just audio, when video can much better serve comedic timing and expressions.
Alls to say, I have been enjoying quite a bit of YouTube podcast content while I wrap up my workday or fold my laundry. Finding the middle-ground between media that is a bit more engaging than a podcast and simultaneously not as engaging as a TV show is not a media gap I foresaw needing filled. I also hope genuinely to stay off screens more, of course. However, the content I have been engaging with is ultimately a net positive, something I look forward to, and something that helps convey complex messages quicker.
Are you listening to podcasts on YouTube? What are you listening to/watching? What is your preferred media platform? Am I the only one noticing the shift?
How We Do
Here we go— drop your links to what you have been listening to recently + browse others’ suggestions. You can follow the suggested genre if you’d like, but don’t feel confined to it; you’re free to suggest whatever you want!
PS: If you are loving this theme, we also have a podcast tag for your listening musings, sharing your very special new episodes, and finding new things from other people on the internet. Check it out.
#podcast Follow
See ya below!
–Rachel
