Shady’s back, and he’s hinting that it’s the last time.
Eminem teases The Death Of Slim Shady (Coup De Grâce), a new album out in summer 2024.
The Rock Hall-inducted rapper breaks the news by way of a viral video in the style of real crime show Unsolved Mysteries, telling a narrative of how Em meets his end and asks the question, “who killed Slim Shady”.
It’s a tongue-in-cheek job, and features fellow rapper 50 Cent (who “declares he’s not a friend, he’s a psychopath”), vintage footage of the Detroit rapper, a bloody knife, and a pixelated, bearded Em in the hot seat.
“Though his complex, tongue twisting and oft criticized rhymes, the blonde anti-hero known as Slim Shady has had no shortage of enemies,” explains the trench-coated narrator. “The same rude lyrics and controversial antics might have ultimately led to his demise.”
The Death Of Slim Shady is the followup to the rapper’s 11th studio album from 2020, Music to Be Murdered By. That album landed at No. 1 on the Billboard 200, for Em’s historic 10th consecutive leader. Prior to that Eminem delivered another surprise with Kamikaze, which dropped in 2018 without any warning in 2018.
Eminem was inducted into the Rock And Roll Hall of Fame in 2022, in a class that included Duran Duran, Eurythmics, Dolly Parton, Pat Benatar and Neil Giraldo, Lionel Richie and Carly Simon. Em’s longtime collaborator Dr. Dre did the honors.
And, with the 2024 NFL draft just around the corner, Detroit Lions superfan Em teamed up with the leagues commissioner, Roger Goodell, for a new ad hyping the 89th annual draft slated to take place in Marshall’s hometown of Detroit from April 25-27.
The Rap God has dominated out news feeds in recent days. With the 2024 NFL draft upon up, Em, a Detroit Lions superfan, teamed up with commissioner Roger Goodell for a new ad hyping the 89th annual draft slated to take place in Marshall’s hometown from April 25-27.
Also, the official video for Eminem’s 2004 song “Mockingbird” flew past 1 billion views earlier this week on YouTube, and the MC posted a single, powerful image on Instagram on Sunday honoring his 16th sober anniversary.
