Super Wings: Maximum Speed review – please, stop normalising social media for under-10s

Super Wings: Maximum Speed review – please, stop normalising social media for under-10s

Although aimed at very young children, the film’s cheerful little airplanes are caught up in a plot involving kidnapping social media influencers

Parents of little kids might be familiar with Super Wings, the colourful animated series about a cheery little plane called Jett who delivers packages to children all around the world. I have to admit that when my daughter got hooked aged four or so, I’d zone out three-and-a-half minutes in, after Jett chirped “On time, every time!” for the umpteenth time. Now comes a cinema spin-off that’s just as good-natured and empty-headed as the series. But if you’re a parent taking a deep breath and thinking about your kids’ smartphone use, avoid at all costs.

Because, bizarrely for movie aimed at very small children, the plot revolves around social influencers and a video sharing site called Froggle (that looks a lot like TikTok). It begins when Jett delivers a package to Fei, a preteen influencer with a legion of followers. Naturally, Fei films the unboxing of her parcel, which turns out to be a trophy from Froggle to celebrate her one millionth subscriber. Enter a new baddie to the franchise, Billy Willy, a pink-quiffed ex-toymaker bent on kidnapping social media influencers (for reasons that made not one iota of sense to me).

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